Introducing Picup Media: Transforming the Jewellery Photography with Ease #GemLightbox
- Dimitri
- Aug 30, 2024
- 4 min read
Have you ever struggled to capture the brilliance of a diamond or a piece of jewellery in your photos or videos? Picup Media is here to change that narrative. Since its founding in 2014, this innovative company has been reshaping how jewellers showcase their collections online. Let's dive into the story of Picup Media what makes them tick and why they could be the solution for your photography needs.
Picup Media's journey began in Sydney, Australia where a team of technology savvy individuals with a passion for jewellery, saw an opportunity to revolutionise how to capture stunning images of jewellery using nothing but a smartphone. They understood the struggles faced by many jewellers and gemmologists when it came to showcasing the true beauty and craftsmanship, of a piece of jewellery using traditional photography methods. In my cases, this often led to failed results and hours spent on image editing.
Driven by a need for a solution that strikes a balance between ease of use and quality the founders of Picup Media set out to create a game-changing product line. That’s why Picup Media was born with a mission to empower jewellers, with the means to enhance their online presence and drive sales.
A centrepiece of Picup Media's offerings is the newly upgraded GemLightbox Pro a comprehensive solution for jewellery photography and videography. Engineered for a user-friendly experience the GemLightbox Pro enables users to capture high-quality photos and videos, of jewellery pieces and gemstones, using just a smartphone and is now introducing their Professional GemCam.
Let's unravel the impact of their new GemLightbox Pro innovation.
Intuitive Design - There's no need to be a photography expert to use the GemLightbox Pro. Its design caters to everyone, from small business owners to large retailers and gemstone suppliers.
Consistent Results - With its lighting and set. The GemLightbox Pro ensures that every piece of jewellery is showcased in its glory against the same-coloured background with easy switch from black to white. Say goodbye to worrying about dim light or reflections affecting your photos.
Adjustable lighting - ‘yellow’ and ‘sparkles’ add-on lights using a magnetic strip for easy attachment
Multi Capability - Whether you're photographing rings necklaces or bracelets the GemLightbox Pro has got you covered with their built in turn table on the base and areal.
Introducing The GemCam!
Say goodbye to frustrating jewellery photos. GemCam is your solution for capturing stunning, professional-quality images and videos of your jewellery gemstones and diamonds. A tool that is equally suitable for both professionals in the jewellery industry, and passion-driven individuals.
Made with size in mind The GemCam camera effectively merges the convenience of a smartphone with the high standards of professional photography equipment. Making it the choice for capturing the intricate details of gemstones and jewellery pieces.
The Technical Details of GemCam
Dimensions: 205 x 56 x 130mm (8 x 2.2 x 5.1 inches)
Weight: 800g (1.8 pounds)
Camera Quality: 8MP, 4K Ultra High Definition at up to 30 frames per second
Zoom Capability: 5 times digitally for stunning close-up shots
Lighting Features: With integrated white and yellow LEDs.
What Makes GemCam Stand Out?
1st - World's first camera designed specifically for jewellers
User Friendly - No need for complicated installations. Simply connect GemCam and begin capturing photos.
Close-Up Precision - The 5x zoom allows you to photograph even the tiniest of details flawlessly.
Auto-focus capabilities - There is no need to adjust the camera, no buttons or dials, simply point and shoot
Enhanced Lighting - The built in LEDs guarantee that your jewellery shines with colours that are true to life.
Versatility at Its Best - Suitable for an array of jewellery types such as gemstones and watches. Easily document various angles and achieve 360-degree views with GemCam.
Why opt for Picup Media?
When selecting a partner for your jewellery photography, trust plays a crucial role. Here are reasons why Picup Media outshines others in the industry and won me as a user.
1. Depth of Knowledge in Jewellery
Picup Media not only excels in technology they also possess a profound understanding of the world. Their products are tailored to address the intricacies of capturing images of fine jewellery.
2. Track Record
Having catered to countless jewellers worldwide, ranging from small boutique stores to renowned brands Picup Media has received praise for its product quality and user-friendliness.
3. Focus on Advancement
Picup Media remains at the forefront of innovation. By updating their offerings and incorporating features based on customer feedback and market trends.
4. Customer Service
Picup Media prioritises delivering customer experiences. Whether you require assistance with the GemLightbox or seek guidance on enhancing your photography skills, their team is always there to support you.
5. Educational Support
Picup Media goes beyond selling products. They provide a range of educational materials. Their blog tutorials and webinars are crafted to help you make the most of your photography journey.
In today's landscape having captivating images of your jewellery holds more significance than ever before. Picup Media's solutions are designed to capture and essence of your pieces and present them in the most enchanting way possible.
Whether you're a jeweller, social media influencer, gemstone expert or just stepping into the realm of photography, Picup Media's GemLightbox and accessories can elevate your photography skills and draw in audiences. With a focus on excellence, innovation and customer care, it's no wonder that many jewelers place their trust in Picup Media.
To explore, Picup Media and its offerings visit:
or connect with them on Instagram:
Feel free to reach out for further details or if you have any questions about Picup Media, you can contact them direct, They are always on hand to help you.
What’s next? I’ll be delving deeper into how the GemLightbox Pro works with focus on the GemCam and App. Stay tuned!
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